Archive for the 'Pricing' Category

Assignment Photography: How to charge and price up assignments - part five

photo credit: Lili Vieira de Carvalho
Welcome to the final part of the tutorial on pricing up assignment photography. This part is going to show you how to apply your base usage rate (BUR) to assign license extensions for re-use of your images in a real world example.

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Assignment Photography: How to charge and price up assignments - part four

photo credit: Lili Vieira de Carvalho
Welcome to the next part of the tutorial on pricing up assignment photography. This part is going to show you how to apply your base usage rate (BUR) to assign a license in a real world example.

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Assignment Photography: How to charge and price up assignments - part three

photo credit: Lili Vieira de Carvalho
In this part of our pricing photography tutorial I am going to start to describe a system for pricing up any assignment you are asked to do based on usage of the images you produce.

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Assignment Photography: How to charge and price up assignments - part two

photo credit: Lili Vieira de Carvalho
Part One of this mini tutorial showed (by way of a rather spliffy video) the way not to go about pricing up an assignment. Poor old Mark Focus (great name eh?) decided that making it up as he went along was the best policy. And with disastrous […]

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Assignment Photography: How to charge and price up assignments - part one

photo credit: Lili Vieira de Carvalho
Just how do you go about charging for your photography? Is there a secret to pricing assignment photography work? How much can I charge? Is there a formula?
All these questions and more are asked on an almost daily basis by new photographers and those just starting in the […]

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Don’t base your photography prices on time!

Lots of people make the same mistakes everyone makes when they start out shooting commissioned photography……they charge on their time.
“Oh yes I think that will take about an hour” they say. And they charge an hour. This is a natural reaction when a client asks “what’s your day rate?” or sometimes the client […]

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